Privacy and Personal Data Protection Policy
Last updated: May 13, 2025
This website is maintained and operated by
Grupo Eletrolar.
We take privacy and the protection of personal data seriously. By accessing and using this website, you agree to the practices described in this policy, drafted in accordance with Brazilian Law No. 13,709/2018 –
General Data Protection Law (LGPD).
This policy provides clear information about:
- Who may use our website
- Which personal data we collect and for what purposes
- Your rights as a data subject
- How we protect your information
- How to contact us
- Who should use this website
This website is intended for individuals over 18 years of age and professionals operating in sectors related to the activities of Grupo Eletrolar.
- Personal data collected
2.1 Data actively provided by the user
We collect the following personal data when you voluntarily complete forms on the website:
- Full name
- Email address
- Phone number
- Company
- Job title
- Other information requested in website forms
Purpose: These data are used to enable institutional communications, delivery of relevant content, and information about events, trade shows, and news from Grupo Eletrolar.
2.2 Data collected automatically
During browsing, we may collect technical and behavioral information, such as:
- IP address
- Approximate geolocation
- Browsing data and interactions with the website
- Device and browser type
Purpose: To understand how users interact with the website, improve the browsing experience, and optimize content and campaigns.
- Use of cookies
We use first-party and third-party cookies to enhance your digital experience.
3.1 Essential and performance cookies
These cookies enable basic website functionality and help us understand how the website is being used.
3.2 Third-party cookies
Partner companies, such as
Google Analytics and
RD Station, may place cookies for usage analysis and content personalization.
Learn more at:
3.3 How to manage cookies
You may disable cookies at any time in your browser settings. This may affect website functionality. Instructions are available at:
- Data sharing
We do not sell or share your personal data with third parties, except when required to comply with legal obligations, court orders, or requests from public authorities.
- Data retention period
Personal data are retained only for as long as necessary to fulfill the purposes for which they were collected or as required by law. After this period, data will be securely deleted or anonymized.
- Legal bases for data processing
All data processing activities carried out by Grupo Eletrolar are supported by legal bases such as
data subject consent,
compliance with legal obligations, or
legitimate interest, as applicable.
- Your rights as a data subject
Under the LGPD, you have the right to:
- Confirm whether your data are being processed
- Access your personal data
- Correct inaccurate, incomplete, or outdated data
- Request anonymization, blocking, or deletion of unnecessary data
- Request data portability, when applicable
- Withdraw consent, when applicable
- Be informed about data sharing
- Be informed about the possibility of not providing consent and its consequences
Important: When the legal basis for processing is not consent, data deletion may not be immediate, as permitted by law.
How to exercise your rights
You may contact us through the channels listed below. For security reasons, we may request proof of identity before processing your request.
- Data security
We adopt technical and organizational measures to protect your data, including:
- Restricted and controlled access to personal data
- Access monitoring
- Secure environments protected by up-to-date technologies
Despite these measures, no system is completely immune to incidents. In the event of a data breach that may pose risk, you will be notified as required by the LGPD.
- Complaints to the ANPD
If you believe your data have been processed improperly, you may file a complaint with the
Brazilian National Data Protection Authority (ANPD).
- Changes to this policy
This policy may be updated at any time to reflect legislative, technical, or institutional changes. Any relevant updates will be clearly communicated through our channels.
- Contact the Data Protection Officer (DPO)
If you have questions or wish to exercise your rights, please contact:
Email: contato@grupoeletrolar.com.br
Phone: +55 (11) 3197-4949
Address: R. Luigi Galvani, 42 – 5th floor, Itaim Bibi – São Paulo – SP – ZIP Code 04575-020